Prospecting for new sales is a process that many Managed Service Provider (MSP) business owners see as a dark art.
So, to help MSP owners get better at successfully closing new business leads, I joined my friends at Domotz for a very special webinar on sales.
This webinar was the latest event in the Domotz MSP Blastoff series, and is titled: ‘The Prospecting Process’.
It’s a webinar aimed at IT businesses looking to grow in 2021.
Would that be your IT business?
Why You Need a Prospecting Process
Over the last year, the IT industry as a whole has seen increased demands for our services and success for businesses of all sizes.
But how do you approach the process of making sure that the people who need your help know that you are there to help them?
Simply put, you need a prospecting process.
In this webinar, I was part of an expert panel, alongside Craig Sharp (Owner of UK-based MSP, Abussi) and JB Fowler (Chief Product Officer, Domotz) where the three of us shared our best kept secrets for closing new prospective clients.
This brainstorming session will give you the opportunity to hear our top tips and learn how to apply them to your own MSPs, so watch the replay now!
The Secret Sauce to Prospecting New Customers
If you’re looking for the secret sauce for prospecting, then in this webinar, my fellow panel members and I shared the lesser-known tools to prospecting success including:-
- How to interview and engage new customers
- How to speak your customers’ language
- What your customers are really thinking
How to Access the Recording of This Session
The MSP BlastOff: The Prospecting Process webinar was recorded and you can access it on-demand. Click here to watch the replay.
How Can You Improve Your Prospecting Process?
Ultimately, the prospecting process needs to lead to sales, so we gave our advice on these topics:
- Filling in the gaps of information your customer needs
- Tips on how to close new business
- Using the interview process to your advantage
The Domotz MSP Blastoff Webinar series was all about learning and collaboration with top industry experts to provide your MSP with actionable tips you can use straight away. Check out the replay for all the advice!
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- TubbTalk #81. JB Fowler on Want Powerful Next-Gen Network Monitoring for Your MSP?
- Article: Stop Writing Sales Proposals!
- TubbTalk #17 – Craig Sharp on How to be a Remarkable MSP