SuperSummit – Supercharge Your MSP’s Success

MSP Marketing at the Superops SuperSummit

MSP Marketing at the Superops SuperSummitThe first ever SuperSummit for MSPs took place virtually on January 27th 2022!

The SuperSummit was organised by SuperOps.ai, who believe that everyone in the MSP world has stories to tell.

But some stories are shared less than others.

For example, the nightmarish stories of starting up for the first time, losing your biggest customer or having to let go of your best employee.

It’s these unspoken, powerful stories that were uncovered at the SuperSummit.

And, I was honoured to have been invited to be a part of the SuperSummit to share my story, too!

How To Scale Your MSP Business Through Partnerships

Before selling up, I used to run my own Managed Service Provider (MSP) business.

I learned the hard way that no MSP business can be all things to all of your clients.

Therefore, at the SuperSummit, I shared the story of how I scaled my business through partnerships with other technology companies.

I shared exactly how these partnerships can:-

  • Mitigate the need to recruit staff
  • Increase the value of the deals you can close
  • Build trust between you and your client

On hand to ask the right questions of me in this session was be my old friend, Mark Crall of SuperOps.

Mark and I “grew up” in this industry running MSP businesses at the same time.

Therefore, I expected Mark to pull no punches in the questions he asked me! 🙂

At the end of the session, I hope attendees went away feeling confident and empowered to get started with scaling your own MSP business.

But Mark and I weren’t the only people sharing their stories at SuperSummit!

20+ MSP Expert Speakers in Three Tracks

SuperOps secured 20+ MSP stalwarts who spoke on three tracks – sales & marketing, scaling MSP operations, and starting an MSP in 2022.

Some of my fellow speakers included:-

  • Mark Copeman shared how to make a great MSP website
  • Paul Green offered a peek at the number 1 MSP marketing channel in 2022
  • Nigel Moore talked underrated marketing strategies for the modern MSP
  • Joe Panettieri shared the top ten MSP trends for 2022

… plus Chris Timm, Ian Luckett, Marnie Stockman, James Vickery and more!

Phew, what a line up! 🙂

Each talk was compressed with a 1-page actionable summary. At the end of each session, attendees could go back to your desk and start executing.

Want to grow your #MSP in 2022? Learn from industry experts? What about creating a marketing plan? If all that sounds good, then don't miss SuperSummit from @Superops_ai! Click to Tweet

How to Access the Replay

All sessions at the summit were recorded.

As a result, all attendees to the SuperSummit will be given lifetime access to all the speaker sessions.

Furthermore, non-attendees can now also access the replays (you will be asked for your email address). Find out more here.

Get 2022 off to a Great Start!

SuperOps.ai put together an amazing line-up of speakers with some truly valuable content for you to take away.

As a result, I highly recommend you check out the replays now!

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